Lafe Larson began creating his own formulations in 1997. What started out as deodorant, has now turned in to a full line of personal care products for the whole family: from baby care soaps and lotions, to lip balms and handcrafted soaps, to hair care and foot sprays. Decades later, Lafe's Natural BodyCare is still a family-owned company that continues to produce conscious products with ingredients that are sourced from Mother Nature’s gifts.